Animated overview of Matthew Haysom’s creative portfolio, featuring work across brand identity, digital experiences, campaigns and client projects.

Turning ideas into identity

Some of the work.
Not all of it.

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Zopa Bank
Now you can

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Biscuit
Reward good taste

JAJA Tequila brand identity — packaging and visual identity design by Matthew Haysom

Jaja Tequila
Made for magic hour

Hims brand identity and DTC product design campaign — Creative Direction by Matthew Haysom at Gin Lane, featuring hair loss supplement and shampoo product photography

Hims
Telehealth for a healthier you

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GSK
Ahead Together

Uber vehicle branding design by Matthew Haysom, Creative Director at Wolff Olins — global digital product and travel experience design

Uber
Travel Smarter

Google Workspace website shown on a desktop monitor with the headline “Create everywhere” and abstract green and yellow graphics.

Google
Workspace

Tomorrow Sleep brand identity, packaging and visual identity design by Haysom

Tomorrow
Better sleep tomorrow

Animated Cosmo logo mark made from layered grey circular forms on a black background.

Cosmo
Health Confidence

Hyundai Card campaign image of a person in a black leather jacket against an orange background with the words “Architect of Change”.

Hyundai Card
Architect of Change

Thinking
Things worth saying.

Animated Hyundai Card brand visual showing a modern building framed by layered graphic borders in black, purple and green.

Design in South Korea, the architecture of great experience.

Animated pastel pink and peach character illustrations with closed eyes and smiling faces on a dark burgundy background.

Why Japan and Korea are outsmarting Western brands with mascots.

Two pale green Biscuit Visa debit cards from Zopa Bank with red Biscuit lettering, shown against a beige background.

Why the future of great brand work is being built from the inside

Let's Chat.
Opportunities start with a hello. Whether you’ve got a brief, a thought, or a good story, I’d love to hear it.

Email Haysom

© 2026 Matthew Haysom. 

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